General Motors is turning its employees’ recycled water bottles into a new life: noise-reducing fabric insulation that covers the Chevrolet Equinox engine. The bottles – collected from five of its Michigan facilities – are also being turned into air filtration components and insulation in coats for the homeless community.
Given its drive to zero waste, all of GM’s global facilities recycle their water bottles. However, the bottles collected at the five locations are now funneled into its “Do Your Part” project, where 11 businesses collaborate to give them a second life.
The air filtration components are used in GM facilities to protect air quality; and the insulation goes into Empowerment Plan coats that transform into sleeping bags.
“Recycling is good, but viewing waste as a valuable resource that can be plugged into your operations or products is even better,” said John Bradburn, GM global manager of waste reduction. “It’s about rethinking the process and finding more sustainable ways to manufacture products and contribute to our communities.”