GM Uses Digital Tools

Precision not patriotism is the focus of red, white and blue light scanning used by General Motors’ Competitive Benchmarking team to surgically dissect competitor vehicles.

The high-tech search for what is good and bad is conducted about three dozen times a year globally with models strategically selected that are all-new or feature industry-first systems and technologies.   

The light scanners mathematically capture precise 3-D images of vehicle structures and components. Complete sets of scans become reverse-engineered computer models for comparing to GM designs.

The lessons learned from such comparisons drive cost and mass reductions as well as quality improvements in Chevrolet, Cadillac, Buick and GMC vehicles with each model year. The team also dismantles and scans GM vehicles to validate parts, quality check manufacturing processes and troubleshoot part irregularities.

Source: 
GM Media Page