February 25, 2014

AUSTIN, Texas – Chevrolet returns to South by Southwest® as a Super Sponsor for the fifth consecutive year on March 7-16 and will feature speakers, advanced technologies and music showcases for festivalgoers and music-lovers alike. Attendees will also be among the first to experience Chevrolet’s all-new in-vehicle 4G LTE technology powered by OnStar.

Starting this summer, Chevrolet drivers will be able to have an in-vehicle, high-speed data connection as part of the broadest deployment of 4G LTE in the automotive industry. SXSW attendees will be able to demo it during the SXSW Trade Show located in the Austin Convention Center from March 9-12.

“Chevrolet will share our passion for technology with conference-goers at South by Southwest and looks forward to continuing the conversations that inspire us to create advanced products and services for our customers,” said Paul Edwards, U.S. vice president, Chevrolet Marketing.

Where to Spot Chevrolet Faces at SXSW

During SXSW Interactive, Chevrolet and General Motors executives will fuel conversations around new technologies that help enhance the total consumer experience, including in-vehicle technology, social media listening and augmented reality.

Source
GM News