Environmental Stewardship

Ford plant living roof growing strong 10 years later

Ten years after Ford planted vegetation atop a massive truck assembly plant, the largest living roof in the U.S. is flourishing and others have followed the automaker’s lead.

Ford was a pioneer a decade ago when it created a living roof on top of the Dearborn Truck Plant. It was a unique way to save on roofing materials and cooling costs while addressing water runoff and other ecological concerns.

Forgotten Harvest Receives Record-Breaking Farm Equipment Donation from Ram Truck, Case IH and New Holland Agriculture

October 9, 2013 , Oak Park, Mich. - Forgotten Harvest, Metro Detroit’s only food rescue organization, will be able to provide millions of meals to people who would otherwise go hungry in Southeastern Michigan thanks to major equipment donations announced today by Ram Truck brand, Case IH and New Holland Agriculture. The donated equipment, worth nearly $400,000, will enable the expansion of large-scale farming operations through Forgotten Harvest Farms, where healthy fruits and vegetables are harvested by volunteers and delivered fresh and free of charge to agencies fighting hunger in the region.

“In three years of harvesting fresh food from farms ourselves, we’ve gone from 100,000 pounds of food to 440,000 pounds to an estimated 850,000 pounds this year,” said Forgotten Harvest President & CEO Susan Goodell. “One of our greatest barriers to further growth was the lack of equipment to support our staff and volunteers – and today, Ram Truck, Case IH and New Holland have delivered what we need to keep growing our farming operations to feed hungry families in need.”

Ford Warriors In Pink, 19 Years Strong Continues As A Symbol Of Unity In The Fight Against Breast Cancer

Ford Warriors in Pink® – the program created by Ford Motor Company to raise awareness and funds in the fight against breast cancer – continues its 19-year quest to keep the subject of breast cancer a part of everyday life. This month, which is Breast Cancer Awareness Month, Warriors in Pink and actor Gilles Marini will be in New York City promoting the limited-edition T-shirt Marini created to aid in the fight against the disease.

Additionally, Ford Warriors in Pink is launching two distinct video series: One, “In Her World,” created by celebrity news site PopSugar, is an intimate look at prominent women and their stories of inspiration. The other, “Courage Talks,” part of the Models of Courage campaign created in 2012, covers the difficult conversations breast cancer patients will inevitably face.

Ford Builds EcoBoost Race Car to Set Speed Record

Ford Motor Co. plans to set a new speed record next week at Daytona International Speedway using a 3.5-liter six-cylinder engine that is similar to EcoBoost power plants found under the hoods of some of its street vehicles.

The planned Oct. 9 record attempt is part of a broad program at Ford to promote its turbocharged EcoBoost engines, which the car maker touts as delivering the unusual combination of relatively high horsepower and good fuel economy.
 

Chrysler Group Shines A Light On Breast Cancer Awareness

October 1, 2013 , Auburn Hills, Mich. - Chrysler Group LLC will launch a month-long campaign to add its voice to the nation-wide effort to raise awareness about the importance of early detection, treatment and prevention of breast cancer. The campaign will run in conjunction with Breast Cancer Awareness Month, which begins October 1.

During the month-long campaign, the Company will conduct a series of informational seminars for its employees with health plan partners Blue Cross Blue Shield of Michigan and Henry Ford Health System. Employees will also be able to schedule screenings at various nearby Company locations.

Ford EV, hybrid sales juiced up

One year ago, Ford Motor Co. officially staked its flag in the U.S. electric vehicle circle when it began to launch three new hybrids and two plug-in hybrids.

And a year later, despite backlash over inflated fuel efficiency claims for the Ford C-Max Hybrid and a delayed launch of the Lincoln MKZ Hybrid, the Dearborn automaker has managed to lift its share of the electric and hybrid market from 3 percent to 15 percent. Ford also has been able to steal customers from its chief competitor, Toyota Motor Corp., which it has brazenly viewed as an equal competitor since before any of Ford’s new hybrid vehicles hit dealer lots.


 

The Chrysler Foundation to Donate $50,000 for Colorado Flood Relief

September 30, 2013 /3BL Media/ - The Chrysler Foundation, the philanthropic arm of Chrysler Group LLC, will donate $50,000 to the First Response Team of America, a non-profit disaster relief organization that is actively engaged in Colorado clearing and rebuilding impassable roads. The grant will enable the First Response Team to continue these efforts for several more weeks.

Chrysler Group and its brands have a long history of supporting communities in their time of need.

"Helping communities hard hit by natural disasters is the social responsibility that we embrace as a brand," said Jason Stoicevich, Head of FIAT Brand for North America, Chrysler Group LLC. "We hope that The Chrysler Foundation’s support will help to bring prompter relief to the affected areas in Colorado and to the families that call the Centennial State home."
 

Next-Generation Ford Transit Connect Taxi: Taxi of the Future With Increased Space, Performance and CNG/LPG Capability

Ford, America’s commercial truck and van leader, introduces the all-new 2014 Transit Connect Taxi, providing best-in-class performance, low operating costs, and improved comfort and flexibility for the North American taxi market.

Ford and American Humane Association Remind Pickup Truck Drivers: Dogs Ride Inside

Ford and the American Humane Association have teamed up in a new pet safety campaign to remind pickup truck drivers that dogs should never ride in the bed of a pickup truck. Called “Dogs Ride Inside,” the campaign reminds all drivers that simple, basic actions can prevent serious injury or death while transporting a beloved family pet.

“It is estimated that 100,000 dogs die each year riding in truck beds” said Dr. Robin Ganzert, president and CEO of American Humane Association, the country’s first national humane organization. “Unfortunately, we have all seen dogs riding in the bed of a pickup truck, which is an extremely dangerous way to transport your pet.”